
A denial letter is not the end of the road
If Virginia Medicaid just denied your mother's home care, cut the hours she was already approved for, or ended services she has relied on for years, the first reaction is usually panic — followed quickly by confusion about who you are even supposed to call. Take a breath. A denial is a decision you are allowed to challenge, the appeal costs you nothing, and families do get these decisions reversed, often because the original reviewer never saw the full picture of how much help their loved one actually needs day to day.
What matters most right now is timing. Every Virginia Medicaid appeal runs on a deadline that starts with the notice sitting in front of you, and one of the most useful deadlines — the one that keeps services flowing while you fight — is only about 10 days long. Here is how the process works, in the order you should handle it.
Step one: read the notice and pull out four things
Virginia is required to tell you, in writing, why it acted and how to push back. Before you call anyone, find these four items in the letter:
- What exactly was decided — denied, reduced, suspended, or terminated, and for which service. A cut from 40 hours a week to 25 is an appealable action, not just a scheduling change.
- The stated reason, plus the law, regulation, or policy relied on. This tells you what you actually have to rebut.
- Your deadline and how to file. The notice states the time limit that applies to your case. Go by that date.
- The continued-coverage language — the conditions under which services keep running during the appeal.
Keep the envelope: the postmark and the notice date both matter for deadline math. If you cannot tell what was denied, ask for a written explanation — and file your appeal anyway while you wait.
Step two: figure out who made the decision
This is the part that trips families up, because Virginia has two different appeal paths and filing in the wrong place can cost you weeks.
If your Cardinal Care health plan made the decision
Most Virginians on long-term care services get them through a managed care plan — an MCO such as the ones we break down in our guide to Virginia insurance MCOs and in-home caregiving coverage. If the denial came from the plan (look for the plan's logo and a phrase like "adverse benefit determination"), you must use the plan's own internal appeal first. Virginia Medicaid can only review a final decision from the plan, and an appeal filed with the state before you have finished the plan's process gets dismissed.
Federal Medicaid rules give a member 60 calendar days from the date on the plan's notice to request that internal appeal (42 CFR 438.402), and plans must also accept grievances about service problems at any time. Your notice spells out your plan's exact process — follow it, and ask for the decision in writing.
Once the plan issues its final decision, you have 120 days from receiving it to request a State Fair Hearing from the Virginia Department of Medical Assistance Services (DMAS). That 120-day window is longer than the standard one, but it cannot be extended for any reason, so do not sit on it.
If DMAS or your local social services office made the decision
Denials that come straight from DMAS, from a DMAS contractor, or from your local department of social services (most often eligibility decisions) go directly to the DMAS Appeals Division. In most cases the limit is 30 days from the date you receive the notice, and Virginia presumes you received it five days after it was mailed unless you can show otherwise. For eligibility cases you can also ask your local social services office for a pre-hearing conference, which sometimes resolves the problem outright — but that conference is separate from the appeal, so file the appeal to protect your rights either way.
Step three: if services are being cut, move within about 10 days
This is the single most valuable thing to know. If an existing service is being reduced or ended, you can ask Virginia Medicaid to keep it in place while your appeal is pending — what DMAS calls continued coverage. To qualify, you generally have to file your appeal request before the termination date on the notice, or within 10 days of the date on that notice.
Two honest caveats. Continued coverage is optional and not every case qualifies — if you do not request it, services simply stop on the date in the letter. And if the hearing officer ultimately agrees with the agency, you may be asked to repay the cost of care received during that period. For many families keeping a parent safely at home is worth that risk; for others it is not. Decide deliberately, and ask DMAS how it applies to your case.
Step four: file it — five ways that all count
DMAS accepts member appeals through any of these channels, and the Appeals Division publishes the client appeal request form, the authorized representative form, and a good-cause questionnaire on its applicant and member appeals resources page:
- Online: the AIMS appeals portal (the fastest option, and you can track status)
- Email: appeals@dmas.virginia.gov
- Fax: (804) 452-5454
- Phone: (804) 371-8488 — the DMAS Appeals Division
- Mail or in person: DMAS Appeals Division, 600 E. Broad Street, Richmond, VA 23219
Your filing date is set by the postmark, or by the date you faxed or hand-delivered it, so send it in a way you can prove. Say plainly what you are appealing and attach a copy of the notice. You do not need a lawyer, and you do not need to write a legal brief — a clear letter saying "I am appealing the reduction of my mother's personal care hours described in the attached notice dated October 3" is a valid appeal. A spouse, adult child, friend, patient advocate, or attorney can file for you as your authorized representative, with written authorization signed by the member (or a power of attorney); guardianship documents are needed if the member cannot sign.
What the hearing is actually like
It is less intimidating than families expect. DMAS acknowledges your appeal, reviews whether a hearing can be granted, then schedules one. Hearings about medical and service issues are usually held by telephone, with a DMAS hearing officer, a representative from the agency or plan that acted, and you and anyone you bring. Before the hearing the agency sends you an appeal summary explaining its reasoning and its supporting documents — read it closely, because it shows you exactly what you need to answer.
You may submit your own documents before or during the hearing, request an interpreter at no cost, and ask to participate by phone if the location does not work. The hearing is recorded, and the hearing officer normally issues a written decision within 90 days of the date you filed (postponements you request extend that clock; for plan appeals the 90 days covers the combined plan and DMAS processing time). If the decision still goes against you, you can take it to Virginia Circuit Court.
The evidence that actually changes home care decisions
Most home care denials and hour reductions turn on one question: how much hands-on help does this person need, and how often? Decisions get reversed when you make that concrete. Gather:
- A letter from the treating physician or specialist describing the diagnosis, decline, and specific assistance needed — not "needs help at home," but "cannot transfer from bed without two-person assist."
- Activity-by-activity detail on bathing, dressing, toileting, transfers, eating, and medication, with how long each takes and how often it happens overnight.
- A dated log of falls, wandering, ER visits, hospitalizations, or missed medications since the last review.
- Hospital discharge paperwork and recent clinical notes, especially after a stroke, fracture, or new dementia diagnosis.
Because approvals flow from the assessment, it helps to know how it is scored — see our walkthrough of the Virginia Medicaid LTSS screening. And if the issue is the number of approved hours rather than eligibility, our guide to how many hours a week a family caregiver can be paid in Virginia explains what drives that number.
If you already missed the deadline
Do not assume you are out of options. DMAS can extend the filing limit for good cause — a hospitalization, a notice sent to an old address, a serious family emergency. Explain the reason in the good cause section of the appeal request form, and a hearing officer decides. (The 120-day window after a plan's final decision is the exception: it cannot be extended.) You can also file a brand-new application at any time, and you should if circumstances have changed, even while an appeal is pending.
Free help is available
You do not have to do this alone. The DMAS Appeals Division answers procedural questions at (804) 371-8488. Your local Area Agency on Aging, found through the federal Eldercare Locator, offers free benefits counseling. Virginia's legal aid programs handle Medicaid appeals free for families who qualify — worth a call if a large reduction in care is at stake.
A Virginia-specific note
Everything above follows Virginia's own Medicaid appeal process, administered by DMAS for CCC Plus Waiver and other Cardinal Care services. Deadlines, forms, and contact details are published and updated on the DMAS appeals site. This information is for general guidance only and isn't legal or medical advice — program rules and figures change, so confirm current details with the official source or our team, and always follow the specific deadline printed on your notice over any general timeframe you read online, including this page.
How Godaelli helps when a decision goes the wrong way
We work with Northern Virginia families through these situations constantly, and most of the time the fix is documentation rather than argument. We help you read the notice and identify which appeal path applies, assemble the day-to-day care detail that assessors and hearing officers respond to, coordinate with the care recipient's plan and care manager, and keep care going safely in the meantime. If the outcome is a move to consumer-directed services in Virginia so a family member can be hired and paid as the caregiver, we handle the enrollment, payroll, and compliance side of that too.
Facing a denial, a reduction, or a letter you don't understand? Reach out through our contact page, call 703-870-0738, or email care@godaellihomecare.com. Bring the notice with you — the date on it tells us how fast we need to move.
Frequently Asked Questions
- Can I appeal if Virginia Medicaid denies home care?
- Yes. You have the right to appeal any action that denies, reduces, suspends, or terminates Medicaid services or coverage. The appeal is free, you do not need a lawyer, and your written notice states the deadline and how to file.
- How long do I have to appeal a Virginia Medicaid decision?
- Go by the deadline printed on your notice. In most non-managed-care cases it is 30 days from the date you receive the notice, and Virginia presumes you received it five days after it was mailed. If a managed care plan made the decision, you have 120 days from its final internal appeal decision to request a DMAS State Fair Hearing, and that window cannot be extended.
- Do I have to appeal to my health plan before DMAS?
- Yes, if the decision came from your Cardinal Care managed care plan. DMAS can only review a final adverse determination from the plan, so you must complete the plan's internal appeal first. An appeal filed with DMAS before that is finished is dismissed.
- Will my mom's home care stop while we appeal?
- Not necessarily. You can request continued coverage so existing services keep running during the appeal, generally by filing before the termination date on the notice or within 10 days of the date on it. Not all cases qualify, and if the hearing officer agrees with the agency you may have to repay the cost of care received during that period.
- How do I file a Medicaid appeal in Virginia?
- Through the DMAS AIMS appeals portal, by email to appeals@dmas.virginia.gov, by fax to (804) 452-5454, by phone at (804) 371-8488, or by mail to the DMAS Appeals Division at 600 E. Broad Street, Richmond, VA 23219. Send it in a way you can prove, because the filing date is set by the postmark or the fax or hand-delivery date.
- Can a family member file the appeal for me?
- Yes. A spouse, adult child, friend, patient advocate, or attorney can act as your authorized representative with written authorization signed by the member, or with a power of attorney. Proof of guardianship is required if the member is unable to sign.
- What happens at a Virginia Medicaid fair hearing?
- Hearings about medical and service issues are usually held by telephone with a DMAS hearing officer, a representative of the agency or plan that acted, and you or your representative. You can submit documents, bring witnesses, and request a free interpreter. The hearing officer normally issues a written decision within 90 days of the date you filed.
- What if I missed the appeal deadline?
- Ask for a good cause extension. Complete the good cause section of the Virginia Medicaid and FAMIS appeal request form explaining why the filing was late, such as a hospitalization or a notice sent to an old address, and a hearing officer will decide. The 120-day deadline after a managed care plan's final decision is the one that cannot be extended.


